Privacy Policy

Privacy Policy

This Privacy Policy describes how AlphaGrow (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from alphagrow.com (the "Site") or otherwise communicate with us (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

This may include:

  • Basic contact details (name, address, phone number, email)

  • Order details (billing and shipping addresses, payment confirmation)

  • Account info (username, password, security questions)

  • Shopping activity (items viewed, added to cart or wishlist)

  • Customer support messages and interactions

Some features may require you to provide certain personal details directly. You may choose not to provide them, but doing so may limit your access to some Services.

Information We Collect Through Cookies

We automatically collect certain information about your interactions with the Services ("Usage Data") using cookies, pixels, and similar technologies. This includes:

  • Device and browser information

  • IP address

  • Interaction data with the Site or Services

Information We Obtain from Third Parties

We may receive your information from third parties such as:

  • Platforms that support our Site (e.g., Shopify)

  • Payment processors

  • Advertising platforms

  • Analytics and tracking services

This data will be treated according to this Privacy Policy.

How We Use Your Personal Information

  • Providing Services: To fulfill orders, process payments, manage accounts, ship products, and provide customer support.

  • Marketing & Advertising: To send promotional communications, show targeted ads, and optimize user experience.

  • Security & Fraud Prevention: To detect and address suspicious or illegal activity.

  • Customer Communication: To respond to inquiries and improve service quality.

Cookies

We use cookies to power and improve the Site and Services, analyze user behavior, and personalize content and advertising. For more on Shopify-related cookies, visit: https://www.shopify.com/legal/cookies.

You can manage cookie preferences through your browser, but note that disabling cookies may affect functionality.

How We Disclose Personal Information

We may share your personal information with:

  • Vendors and service providers (e.g., payment processors, hosting providers)

  • Business and marketing partners (including Shopify)

  • Affiliates and within our corporate group

  • As required by law or in connection with a merger, acquisition, or sale

In the past 12 months, we have disclosed personal information in the following categories:

Category Categories of Recipients
Identifiers Vendors, service providers, business partners
Commercial Info Vendors, marketing partners
Usage Data Vendors, marketing partners, analytics tools

User-Generated Content

If you post content (like product reviews) publicly on the Services, it becomes accessible to others. We are not responsible for how third parties use or share that information.

Third Party Websites and Links

Our Site may contain links to external sites. We are not responsible for their privacy policies, content, or security practices. Review third-party site policies before submitting any personal information.

Children’s Data

Our Services are not intended for children, and we do not knowingly collect personal information from children. If you believe a child has provided personal data to us, please contact us to request deletion.